First look at 30 MINUTES OR LESS

by: Joshua Brunsting
August 24th, 2010

Here in West Michigan, we don’t get very many chances to showcase the gorgeous locales that the area truly does have to offer, at least cinematically.

However, with more and more films making their way to this part of the country, it looks like that may all change, starting with the hotly anticipated follow-up for ZOMBIELAND director Ruben Fleischer, entitled 30 MINUTES OR LESS.

The new comedy, starring Aziz Ansari, Danny McBride, and Jesse Eisenberg, follows a pair of friends, one of whom (Eisenberg) must rob a bank for a pair of criminals, to save his friend (Ansari) who has a bombed strapped to his chest, all under 30 minutes, or else.  The film is also produced by Ben Stiller and his Red Hour Films shingle.

Thanks to The Grand Rapids Press, we have our first look from the set of the film, and I do have to say, it looks rather great, at least as far as first look photos can go. I adore the combo of Ansari and Eisenberg, who will hopefully prove to be one hell of a comedic team. The film will definitely have a lot to live up to, particularly following Fleischer’s ZOMBIELAND, which is a genuinely fantastic comedy. Hopefully, this one will live up to the hype.

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