Joshua Brunsting

March 25th, 2010

It’s only a matter of time until every film is converted into 3D.

In this post ALICE IN WONDERLAND/AVATAR world, where 3D means more than just a few added bucks to the opening weekend line, more and more films (new and old) are slated to either be released or re-released in the format.

Well now you can add GULLIVER’S TRAVELS and THE CHRONICLES OF NARNIA: THE VOYAGE OF THE DAWN TREADER to that ever growing list. Comingsoon is reporting that the two films will be up converted to the format, in the vein of ALICE, for their theatrical release.

Yes I get it, people like the format, and the studios make more than a ton of bucks.  However, I fall directly in line with Roger Ebert, who has called the format a “distracting, annoying, anti-realistic, juvenile abomination to use as an excuse for higher prices.” Ebert has said a lot of correct and truthful statements, but maybe none as more on the nose as that one.

What about NARNIA or GULLIVER make the films better in 3D? If the films really need the format, why the hell weren’t they shot in it? All I know is that it’s making a lot of people look silly on the web and in the media, and it is one of the more blatant examples of a pure cash grab by studios.  I understand it, but I just don’t think that the format, which as seen in AVATAR can be used well, is reverting back to purely a gimmick.

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