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THE PRINCESS AND THE FROG leaps into top spot in first full release week

Kate Erbland

by: Kate Erbland
December 13th, 2009


After turning in two solid weeks in extremely limited release, Disney's THE PRINCESS AND THE FROG finally got a full release and subsequently handily captured the number one spot. Making $25 million, and bringing its current revenue to over $27.8 million, the studio's latest foray into hand-drawn animation bested the last theatrical Princess release (MULAN) by over $2 million, but is still not Disney's highest-grossing Princess flick. That honor still belongs to POCAHONTAS, which grossed a monster $29.5 million in its first wide weekend all the way back in 1995.

The only new release that opened wide was Clint Eastwood's INVICTUS. The film lost the second spot to the season's unexpected dominator, THE BLIND SIDE, which held on with $15.45 million, bringing its gross over the $150 million mark. INVICTUS managed to take the third spot in the box office this weekend, only making just over $9 million. With decidedly mixed critical reviews, I wonder if it will be possible for the film to earn back its $60 million budget. Coupled with the season's For Your Consideration marketing (which is not included in the budget), I suspect the film will barely make back half its budget.

NEW MOON is still holding tight to the fourth spot with $8 million. After six weeks in theaters, A CHRISTMAS CAROL is still in the top five. But in that time, the film has only made just over $124 million. The film's extravagant budget pushed $200 million, so the concept of profit is essentially foreign at this point. However, the film should make plenty in home video release as family holiday classic.

In other news, two limited releases hit screens this weekend. Tom Ford's very positively buzzed-about A SINGLE MAN opened on 9 screens to $216,000. On the other hand, Peter Jackson's latest, THE LOVELY BONES, has gotten a critical beating and opened on 3 screens to $116,000.

Next week, all the box office words will surely be dedicated to AVATAR, and I promise heaps of snark to keep you satisfied.

Source Box Office Mojo

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