Video Interview: NEVER SAY NEVER director Jon M. Chu (Part IV)
"The fans are his manager, they are the ones who put him to the world and they demand the respect of that."
In Part IV of my interview with director Jon M. Chu of Justin Bieber’s inspiring true tale NEVER SAY NEVER (see Part I, Part II, and Part III), we chat Bieber's track remixes for the soundtrack, Twitter madness, and the people who truly made Justin into what he is today: the FANS!
Jon on working with the king of Twitter, Justin Bieber: "When I started this project I had 12,000 followers ending STEP UP 3D, now I have 162,000. So every time I write something, there are many opinions about what I've written. But it's awesome...I think one of the greatest things Justin has taught me is that the story is everywhere, the narrative is everywhere. Whether it's him walking out of a movie theatre, to him twittering about what hes doing, the story has already begun, it doesn’t begin and end in the movie theatre."
When discussing the dedication behind Bieber's devoted Twitter fanbase Jon says: “They are hardcore! You don’t not talk bad about Justin Bieber, you do not do anything to Justin Bieber, you do not put one fan above the other - they will kill and attack you." But don't be afraid ya'll, after watching the movie you truly understand Bieber's following and the reason behind the madness.
"The fans feel like they discovered him, they are responsible," I told Jon.
He replied: "It's true, they are his manager, they are the ones who put him to the world and they demand the respect of that. The fans had a huge influence on this movie, they spoke out on what they wanted to see, they spoke out on what they didn’t want to see, they spoke out on when we did something they didn’t like and we listened, because that’s who were making the movie for, it's been a fun journey with them as well."
Check out the video and a sneak peak at Justin Bieber's new track "Born to Be Somebody" after the break and stay tuned to us as we unravel more details leading up to the theatrical release of NEVER SAY NEVER opening this weekend, February 11th!
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